BusinessWeek.com
Special Report March 2, 2009.
Companies that have established business intelligence tools throughout the organization in a consistent manner stand to benefit from the ability to get high-quality information and respond more quickly. For example, in the month leading up to the December 2006 European launch of Wyeth's (WYE) Enbrel (a drug by Amgen) prefilled syringes used to treat rheumatoid arthritis and other conditions, the company saw forecasted demand triple. Because the company uses SAP Business Information Warehouse to aggregate information from throughout its enterprise, the plants were able to anticipate this spike in demand and respond accordingly. they can very quickly move product or capacity from one location to meet patient needs or market demands anywhere in the world.
Business intelligence software can help companies mine customer data that they already track to potentially sell new products or services.
Lots of companies use business intelligence to understand what has happened in the past, but it's really important, he says, to do strategic modeling to understand how to move forward, whether it means solidifying relationships with your most profitable clients or figuring out which employees are the least productive and will need to go in the next wave of layoffs.
all around BI software are gaining more popularity in most industries an will help the bottom line of the cooperation and make them run leaner and meaner.
Source:
By King, BusinessWeek.com in San Francisco.
http://www.businessweek.com/technology/content/mar2009/tc2009032_101762_page_2.htm
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1 comment:
It is true about business intelligence. The better you prepare for the future, the more successful you will be. My old organization is only now catching up with their LIMS (they should have upgraded their system <5 years ago) and now they are experiencing so much trouble.. I guess in hindsight, everything is 20/20
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